Pet Insurance Document Request LP

Note: Service names, images, and figures in this case study have been replaced with fictional equivalents for portfolio purposes. Details differ from the actual project.

Project Overview

Built a document request LP for "Pet Life Insurance" covering vet visits, hospitalization, and surgery.

Client Requirements

• Needed to raise awareness of pet medical costs
• Wanted to communicate affordability and coverage
• Had to balance emotion with rational decision-making

Our Approach

Large pet photos for emotional first view. Medical cost examples, plan comparison, and smartphone claims presented progressively.

Timeline

Approx. 5 days